Fusebox

Fusebox collaborated with Current TV—an industry leader in viewer-created content—to strategize and develop this online initiative targeted at advertisers and media buyers. Current TV is an award-winning multi-platform channel, dedicated to in-depth investigation and exploration of the world’s most important, interesting, and entertaining stories—and we wanted to both inform people about the work they were doing, and get them excited about being a part of it. A password-protected website offers tools and resources to assist the Current sales team in reaching their goals. The website includes a tool kit, videos, logo sets, ad opportunities, statistics, and clips from the network’s most popular programs.